Google made a shameful move last week to people’s privacy. She has been losing in the social area since Facebook and Twitter’s dominance. On one side Microsoft – Facebook getting closer on search deal. Twitter is also moving towards Google. Facebook had revealed their search numbers several months back. “Over 600 million searches per month” when their member numbers was around 200 Million and they had doubled it since then. Putting together all this, Google needed the best dang for the shot and they did it by prying on everybody’s privacy. They couldn’t have any ground on social side with Orkut, Google Profile, Friends, Gtalk, all those things miserable failed and they couldn’t dominate it. Buzz privacy failure was another attempt to create the reaction to awaken people to use their services. It created a lot of debate and they took action right away to limit Buzz after the reactions.

Personally, I was exposed to my employees on my personal Gmail account and when I realized my private accounts were revealed all together in Google Buzz to everybody, I tried to close it down but there was no option offered by Google. It didn’t just happen to me but there was a woman with her lover in trouble which caused social reaction on twitter and other websites.

I find Google’s action to create the social reaction and find the attention that they were missing on social marketing side for a long time.

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